cadburys

Cadbury's

Cadbury's bar design 
Agency : Seymourpowell

Challenge

Encompassing joy and childhood dreams and flavours to open up new area opportunities and flavours for Cadburys bar.

Value

Marker rendered concepts exploring bar possibility and flavours as well new, exciting packaging technologies formats to bring more joy to adult indulgence.
Opening up the Cadburys world of experience and opening up occasional opportunities centred around the Cadbury's product.
Each plays on different senses evoking specific emotions ties to those occasions. 

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